Recognition before explanation
Help women notice changes in mood, stress, sleep and thinking before asking them to make sense of everything at once.
About MomMirror
Maternal wellbeing deserves serious attention
MomMirror is a Swiss maternal wellbeing company building a structured daily tool for women who are too often expected to notice, explain and manage everything alone.
Francisca SantanaCo-founder and clinical lead
Psychiatrist in training
Clinical content led by someone training and specialising in women's mental health
Francisca Santana is completing her psychiatry training in Europe and Switzerland, specialising in women's health and peripartum mental health. Through her training and clinical work, she works directly with women and leads the clinical and scientific direction of MomMirror.
Alongside her training, Francisca has built an educational community of more than 50,000 women. That combination of direct clinical experience, an established audience and continuing research review shapes how MomMirror explains emotional health and turns evidence-informed concepts into practical prompts.
Her goal is straightforward: give more women an accessible way to notice and describe what they are experiencing, while remaining clear about when a qualified healthcare professional is needed.
50,000+women in her community
Europe + Switzerlandpsychiatry training
Women's healthand peripartum focus
Study in the works
Francisca is leading the preparation for a formal study of MomMirror alongside clinical and scientific experts. The team is building from CBT research toward evidence about the app itself.
Read the research plan →Why MomMirror exists
The mother is the focus, not an afterthought to the baby
Practical, not performative
Use short check-ins, concrete prompts and realistic actions instead of vague wellness language or pressure to be positive.
Clear limits
MomMirror is a wellness app. It supports reflection but does not diagnose, treat or replace professional care.
The founding team
Clinical, product and distribution expertise
MomMirror is developed in Switzerland by three co-founders with distinct responsibility for the quality of the content, the product and how it reaches women.
Co-founder · Clinical lead
Francisca Santana
Psychiatrist in training, specialising in women's and peripartum mental health. Francisca sets the clinical direction and leads scientific content.
Co-founder · Growth and distribution
Edoardo Gambacorta
Edoardo leads brand, growth and distribution. His work has generated more than 30 million organic views, giving MomMirror a practical route to reach women with clear, useful maternal-health content.
Co-founder · Product and engineering
Simon Siegenthaler
Simon is a front-end developer with more than 20 years of experience. He leads product and engineering, translating clinical direction into a calm, dependable daily experience.
See the product
Three minutes can create a useful record
Explore how MomMirror turns a short daily check-in into insights, patterns and practical next steps.
Important: MomMirror is a wellness app. It is not a medical device and does not provide diagnosis, treatment or medical advice. It is not a substitute for a qualified healthcare professional.